
Webinar: 5 Things You Didn’t Know About Value-Added Producer Grants
Join Taste Profit Marketing, Kitchen Table Consultants, and Stewards Unlimited for an in-depth exploration of the USDA's VAPG program.
Tuesday, November 28, 2023
3-4 pm ET
Click here to register

This webinar is for you if you have a...
- Stable business
- Clear vision of how you want to grow and what you need to accomplish to get there
- Product that will bring in increased revenue once you add value to it
- Connection to your target market and the proper scale to reach it
What to Expect
During the live webinar, we'll answer your questions and delve into key elements of the program, providing you with practical insights that can empower your VAPG grant application.
Attendees of the live webinar will receive FREE outlines for both a business plan and a marketing plan, which are valuable resources that can jumpstart your strategic planning. These plans are often vital in the grant application process.
Seating is limited; secure your spot today to gain a competitive edge in pursuing VAPG funding.
About Value-Added Producer Grants
There are two types of Value-Added Producer Grants: Planning and Working Capital.
Planning Grants can be used for…
- marketing plans
- business plans
- feasibility studies
Maximum grant amount: $75,000
Working Capital Grants can be used for...
- processing and production costs
- some inventory and salary expenses
- marketing and advertising costs
Maximum grant amount: $250,000
There is a 1:1 matching requirement for all funds awarded. The match can be cash or in-kind.
VAPG grants are highly competitive and it can take up to a year to complete the application.
Read the full grant description from the USDA
Meet the Webinar's Panel Speakers


Noah Munro
Founder & Co-CEO, Taste Profit Marketing
Noah is a passionate entrepreneur who helps farm and food brands create the businesses of their dreams. His deep respect for clients and concern for their success stems from his roots as a small business owner. He founded Taste Profit Marketing and, in 2021, merged with Kitchen Table Consultants in a mission to help farm and food clients achieve profitability with a range of financial and marketing services.
Evan Driscoll
Business Consultant, Kitchen Table Consultants
Evan has spent over 10 years working in local food systems and small business development. Evan discovered his love of food and farming in Portland, OR, where he started a diversified fruit/vegetable/egg farm. At Kitchen Table Consultants, Evan specializes in business development, financial analysis, and fundraising readiness for food and farm businesses.


Kristel Keys Running
Marketing Planning and Communications Director,
Taste Profit Marketing
Kristel is passionate about sustainable agriculture and food, fueled by her upbringing on a regenerative dairy and crop farm. With more than two decades of experience, she is a seasoned marketer, creating innovative content and strategic marketing plans that have significantly boosted customer engagement, lead generation, and sales.
Stephen Ussery
Founder, Stewards Unlimited
Stephen has extensive experience working with both non- and for-profit agricultural organizations and has secured millions in funding from USDA grant programs alone. Working on everything from NIFA research grants for new agricultural technologies to Value-Added Producer Grants focused on customer and revenue growth, Stephen loves to learn about the details of the work and collaboratively explore how to curate a compelling story. As an engineer and entrepreneur with hands-on project management experience, he enjoys combining technical content, business acumen, and impact-focused language into one cohesive package to promote environmental sustainability, farmer profitability, and a more equitable society. In 2021, he founded Stewards Unlimited with a mission to help agricultural organizations grow with confidence.